Coca-Cola and adidas revive the era of logo-mania with an unapologetic, iconic Samba
The Coca-Cola x adidas Samba transforms a timeless classic into a high-impact statement piece, reclaiming the power of…
Audi and adidas announce landmark partnership ahead of Formula 1 in 2026
Audi and adidas have sealed a global alliance that fuses innovation, fashion and elite motorsport as the brand…
Pharrell Williams reinvents adidas Adistar with exclusive VIRGINIA Jellyfish Orange
Pharrell Williams and adidas unveil the VIRGINIA Adistar Jellyfish Orange, a futuristic silhouette inspired by the sea that…
Lamine Yamal stars in adidas’ campaign for the return of Teamgeist and Megaride
Lamine Yamal fronts adidas’ latest launch, bringing back the Teamgeist and Megaride collections for Autumn/Winter 2025. Adidas Originals…
adidas Originals launches global campaign with Missy Elliott and Jennie for the return of the Superstar
adidas Originals is relaunching the iconic Superstar with a global campaign starring Missy Elliott and Jennie from BLACKPINK.…
adidas launches the London Originals collection: retro style and performance technology for the court
adidas brings retro tennis style back to life with London Originals, a collection that blends sporting heritage with…
Messi fronts adidas’ Inter Miami 25/26 third kit: coastal vibes, bold colour and modern football style
Lionel Messi fronts adidas’ new Inter Miami 25/26 kit — a bold look inspired by the energy of…
Dr. Martens hires Carla Murphy, former Adidas executive, as new Chief Brand Officer
Dr. Martens appoints Carla Murphy, ex-Adidas, as new Global Brand Director to drive its creative strategy. Iconic footwear…
Bad Bunny and adidas Originals: The Evolution of the Ballerina
Bad Bunny and adidas Originals introduce new versions of the Ballerina silhouette, blending style and functionality in exclusive…
PUMA appoints Arthur Hoeld from adidas as its new CEO.
PUMA makes waves by naming Arthur Hoeld, a seasoned adidas executive with 26 years of experience, as its…
Jude Bellingham and adidas reinvent retro style with their new collection
Jude Bellingham and adidas blend luxury and nostalgia in a new velour and retro Gazelle collection, showcasing vintage…
Bad Bunny launches the new ‘Adidas Originals Ballerina’ in collaboration with Adidas
The new ‘Adidas Originals Ballerina’ by Bad Bunny blend music and style with a design inspired by Puerto…