Gigi Hadid shines in the extravagant Jacquemus campaign, transforming into spherical objects for the Fall/Winter 2023 “LE CHOUCHOU” collection.
Gigi Hadid and Jacquemus are once again taking the fashion world by storm. The internationally renowned model takes center stage as the star of the brand’s new “LE CHOUCHOU” campaign for Autumn/Winter 2023. This collaboration marks the continuation of a long-standing relationship between Hadid and Jacquemus, solidifying their status as one of the most dynamic duos in the industry.
The “LE CHOUCHOU” collection draws inspiration from spherical objects, and in the campaign, Hadid becomes an apple, a disco ball, and a grape-like structure. The images, captured by Johnny Dufort and creatively directed by Ursina Gysi, reflect the color palette of the Fall/Winter 2023 runway, mixing silver shimmer with cherry red and touches of white.
Hadid embodies a whimsical, diligent girl spirit in this campaign, featuring exaggerated Nutcracker-style silhouettes, sheer lingerie styles, and pom-pom dresses from the FW23 collection, enhanced with shiny fabrics and floral embroideries.
This latest collaboration between Gigi Hadid and Jacquemus is a testament to the creativity and dynamism they both bring to the fashion industry, and it’s undoubtedly a campaign you won’t want to miss. Visit the Jacquemus website for more details and to enjoy this unique fusion of fashion and art.
-380x380.webp)