Bang Chan, New Ambassador for FENDI

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Xmag Editorial
  • 17 de January de 2025
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Bang Chan, leader of Stray Kids, joins FENDI as an ambassador, blending fashion, music, and innovative style.

Bang Chan, leader of the K-pop group Stray Kids, has been announced as the new Brand Ambassador for FENDI, cementing an exciting collaboration between music and fashion. Renowned for his musical talent and cutting-edge style, Bang Chan joins the prestigious Italian house during its centenary year, highlighting his influence on global culture.

Courtesy of Fendi

The connection between Bang Chan and FENDI began in June 2024, when he attended the Spring/Summer 2025 show in Milan. Since then, he has incorporated the brand’s pieces into key events, including Stray Kids’ world tour and international festivals. This partnership now reaches a new level with his official appointment as an ambassador, marking a milestone for both the artist and the brand.

In his first campaign as an ambassador, Bang Chan showcases a look from the Spring/Summer 2025 men’s collection. The outfit combines elegance and freshness, featuring a brown and beige striped sweater, jacquard shorts, and signature accessories like the Peekaboo and Baguette Double bags.

“It’s an honour to join the FENDI family in such a special year,” Bang Chan commented. This new role reflects the perfect union of creativity and style, promising innovative projects that will inspire future generations.

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