Betsey Johnson launches her 2025 Pride Collection in collaboration with the Elton John AIDS Foundation

Betsey Johnson launches her 2025 Pride Collection alongside the Elton John AIDS Foundation, celebrating inclusion, fashion, and LGBTQ+ activism.

Iconic designer Betsey Johnson has announced the launch of her new 2025 Pride Collection, in partnership with the Elton John AIDS Foundation (EJAF). Following the success of their 2024 collaboration, both parties are renewing their commitment to inclusion, self-expression, and the global fight against HIV.

The collection, which will be available during Pride Month in June, celebrates individuality, queer joy, and self-love. It features a vibrant selection of accessories and clothing, such as sparkling platform heels, colourful bags, and bold jewellery. All designed with Johnson’s unmistakable style.

For every item sold, one dollar will be donated to EJAF through the ShoppingGives platform. This initiative supports the foundation’s prevention, treatment, and education programmes, which have raised over $600 million since its inception. “Pride is the perfect moment to shine without fear,” Johnson said. Elton John highlighted the importance of the collaboration, stating that together they can build a more inclusive world.

The collection is now available at betseyjohnson.com/collections/pride.