Diesel Appoints Damiano David, Lead Vocalist of Måneskin, as Its First Global Male Ambassador, Representing a New Vision of Masculinity.
Diesel is proud to announce that Damiano David, the lead vocalist of the rock band Måneskin, has been named the brand’s first global male ambassador. Known for his on-stage charisma, powerful vocals, and distinctive personal style, Damiano embodies the Diesel man with his spirit of nonconformity, freedom, and inclusivity.
In his new role as Diesel’s male ambassador, Damiano will continue Diesel’s long-standing connection with groundbreaking music, representing a new vision of masculinity and gender liberation. His bold attitude and unique style make him the perfect ambassador to convey Diesel’s bold and rebellious identity.
Damiano debuted with Diesel in May at the 2024 Met Gala, where he wore a custom Diesel outfit designed by Glenn Martens. This event marked the beginning of his ambassadorship and showcased his seamless integration into the brand’s aesthetic.
Damiano’s ambassadorship also heralds the start of a creative collaboration with Diesel. A forthcoming genderless capsule collection, co-designed by Damiano and Glenn Martens, will be launched later this year. This collection promises to break barriers and redefine modern fashion, embodying the innovative spirit and dedication to challenging norms that both Diesel and Damiano represent.
As Diesel continues to redefine modern fashion, Damiano David stands as a beacon of its innovative spirit, bringing his dynamic energy and visionary approach to the brand’s global audience.