Guillaume Henry redefines Patou’s Autumn 2025 fashion with a bold proposal focused on innovative materials and urban details.
Patou’s Autumn 2025 collection, under the creative direction of Guillaume Henry, surprised with a bold approach, free from traditional narratives. Moving away from the usual idea of defining the Patou woman, Henry chose to focus on materials and visual sensations. “I want you to be the one to tell the story,” he declared before the show, sending a clear message about the interpretive freedom he offers to his audience.
This autumn, the materials took centre stage. The collection showcased innovative textures, such as felt covered with a finish that mimicked high-gloss crocodile skin and eco-friendly fabric made from plastic bottles collected from beaches. As for the aesthetic, the efficient and sober colour palette—black, white, red, and a touch of brown—evoked an urban feel, while metallic details added a touch of sophistication and modernity.
Squared cuts, structured shoulders, and functional yet elegant pieces like cropped jackets, mini dresses, and utility trousers defined a dynamic woman’s silhouette, ready to conquer the city. With this collection, Patou reaffirms its commitment to sustainability, without compromising on elegance and contemporary style.
-380x380.webp)
