Givenchy unveils its Autumn Winter 2026 campaign photographed by Juergen Teller, as Sarah Burton celebrates personality, sensuality and female diversity.
Givenchy places women’s individuality at the heart of its new campaign. For Autumn Winter 2026, creative director Sarah Burton brings together Kaia Gerber, Liu Wen, Eva Herzigova, Nyaduola Gabriel and Constance Debré in a series of images that transport the energy of her latest collection for the French maison into a striking natural setting.
The campaign was photographed by Juergen Teller in Croatia, with an imposing granite landscape providing the backdrop. Against the starkness and austerity of the surroundings, each woman emerges with a distinct identity, without attempting to conform to a single representation of femininity.
Burton summed up that intention in her own words: “There’s a directness about the women in the campaign which speaks to their personality and strength. I wanted it to be purely about that – everything I design at Givenchy centres on seeing and celebrating the reality and the brilliance of all kinds of women.”
The choice of cast goes beyond the conventional strategy behind a fashion campaign. Each of the women is connected, in different ways, to the creative family that currently surrounds Sarah Burton at Givenchy.
Models Eva Herzigova, Kaia Gerber, Nyaduola Gabriel and Liu Wen, alongside French writer and former lawyer Constance Debré, were part of the creative atmosphere surrounding fittings at the house’s studio ahead of the runway show. Their presence helped create the collective energy that would later define the Givenchy Autumn Winter 2026 presentation.
Teller now translates that connection into photography. His characteristically direct approach finds in the Croatian landscape a setting capable of intensifying each woman’s individuality. Granite, irregular surfaces and natural tones provide a contrast to the precision of the clothes, allowing every campaign star to command the frame without relying on excessive artifice.
Diversity is one of the central messages of the campaign. Age, identity, sensuality and different expressions of femininity coexist within the same narrative. Rather than imposing a single ideal, Burton uses each portrait to reveal a different aspect of the universe she is building at Givenchy.
The collection revisits and updates some of Givenchy’s historic house codes, beginning with sharply defined tailoring in which cut and attitude become just as important as the construction of the garments themselves.
Among the standout pieces is the white shirt reimagined in leather, demonstrating how Burton takes familiar wardrobe staples and transforms their materials and proportions to give them a contemporary perspective.
Draped silhouettes and richly textured surfaces explore a form of sensuality that moves away from rigid conventions, while the accessories introduce the collection’s more exuberant side. Bags, shoes and accessories become playful explosions of extravagance, deliberately disrupting the discipline and precision of the tailoring.
