Kate Moss becomes the luxurious face of Kismet by Milka, wearing jewellery set with sapphires, diamonds and more.
The British supermodel fronts the brand’s latest campaign, showcasing the most exclusive version of the Confetti necklace, now enriched with diamonds, rubies, emeralds and sapphires in shades ranging from pink to deep blue.
With clients such as Madonna, Britney Spears and Meghan Markle, Kismet by Milka has positioned itself as a true reference in the premium jewellery segment. The opening of its flagship store in London, located at 110 New Bond Street, marked a major milestone. “The reception has exceeded our expectations. It’s a space where our collections come to life and people connect with our story,” said Karaağaçlı İnce.
Founded in 2009, the brand already has 17 standalone boutiques in destinations such as Dubai, Bahrain and Mykonos, and is stocked in over 100 points of sale worldwide, including Neiman Marcus, 24S and El Corte Inglés in Madrid. Inspired by balcony railings, the piece becomes a symbol of urban sophistication — and who better than Kate Moss to embody that blend of elegant rebellion and timeless allure. “Kate is London through and through. She embodies the city’s energy: bold, avant-garde and effortlessly stylish,” explained Milka Karaağaçlı İnce in recent statements. “For the brand, she represents individuality, confidence and the courage to break boundaries.”