Taylor Russell and Drew Starkey star in LOEWE’s SS25 campaign

Taylor Russell and Drew Starkey unveil the magic of LOEWE SS25 in a Catalonian forest: fashion and nature merge in a unique campaign.

LOEWE has once again collaborated with David Sims for its Spring/Summer 2025 campaign, exploring the relationship between the body and the landscape. The campaign pays tribute to the brand’s geographical roots and its connection to Spain, bringing the collection to nature and capturing crinoline dresses and iconic bags in the heart of the forest.

The images were taken in the countryside air of Taverter, a region in Catalonia, aiming to highlight LOEWE’s affinity with the natural world. Starring Taylor Russell and Drew Starkey, the campaign celebrates the tactility and textures of the collection. Russell is seen barefoot, leaning against a tree, with the sequins on her dress decorating the foliage and bark of the forest. Starkey, on the other hand, poses atop a pile of leaves, with his metal chain top coldly glistening among the trees.

Along with floral prints, feathers, and earthy leathers, the campaign showcases signature pieces like the ‘Madrid bag,’ the ‘Featherlight Puzzle,’ and the ‘Flamenco Purse,’ as well as the ‘Toy Shoes’ in floral sequins. Each image captures the SS25 objects as ‘naturalistic performance art,’ merging man-made creations with the majestic beauty of nature.