Troye Sivan named first global ambassador for Rabanne makeup

Troye Sivan becomes the first global makeup ambassador for Rabanne, highlighting his influence and personal connection with the brand.

Troye Sivan has been announced as Rabanne‘s inaugural global makeup ambassador. Known for his influence within the LGBTQIA+ community and massive social media following, Sivan will represent Rabanne’s new Fresh Touch foundation.

Sivan’s collaboration with the brand is not new; he has previously worn Rabanne fashion in various special moments and music videos. His partnership now extends to the makeup line, emphasizing the organic and fluid nature of his relationship with the brand.

Sivan is drawn to Rabanne’s authenticity and freshness, making the makeup ambassadorship a natural fit. The new campaign, photographed by Louise and Maria Thornfeldt, will reflect Sivan’s personal connection with the brand and his focus on celebrating personal expression through makeup.