Burberry is setting the tone for summer 2025 with a campaign that blends fashion, British music, and celebrity culture right in the heart of festival season.
This summer, British luxury brand Burberry is leading the way with a campaign that celebrates the UK’s rich musical heritage. Under the creative direction of Daniel Lee, Burberry unveils a collection inspired by festival fashion — perfect for standing out at Glastonbury, BST Hyde Park, and beyond.
With the tagline “Burberry is the heart of summer”, the brand presents a series of short films and portraits featuring British icons such as Liam Gallagher, Goldie, Cara Delevingne, and Alexa Chung. The campaign combines intimate moments with bold styling, resulting in an authentic, viral aesthetic.
This new line strikes a balance between functionality and flair, ideal for those wanting to make a statement at festivals without compromising on comfort. From reinvented trench coats to iconic accessories, Burberry redefines luxury streetwear with a musical twist.
-380x380.webp)
-380x380.webp)
