The model fronts the new Blumarine Resort 2027 collection, where David Koma fuses dark romance, summer sensuality and references to Italian nautical culture.
Summer fashion rarely feels dangerous. Lightness, ease and carefree dressing tend to dominate the imagination surrounding Resort collections. Yet Blumarine Resort 2027 chooses a different path entirely. Under the creative direction of David Koma, the Italian maison transforms summer into a stage for restrained sensuality, romantic drama and sharpened femininity, placing Irina Shayk at the absolute centre of a narrative where beauty is not innocent, but intensely magnetic.
The Russian supermodel perfectly embodies the new Blumarine woman: sophisticated, self-assured and capable of moving between vulnerability and power without sacrificing elegance. Drawing inspiration from the figure of the femme fatale, Koma constructs a collection where romance continuously intersects with visual strength, while sensuality emerges from a far more controlled and conscious perspective.
The creative starting point lies in Italian nautical culture — summers by the sea, yachts, coastal escapes and that deeply cinematic aesthetic that merges relaxed glamour with quiet luxury. Yet rather than embracing a purely sun-soaked vision of summer, Koma introduces an ongoing tension between delicacy and provocation, creating a wardrobe capable of moving effortlessly from calm daytime moments to evenings charged with theatrical intensity.
The colour palette is almost entirely dominated by black and white, creating a dramatic visual contrast reminiscent of the sensual and elegant photography of Helmut Newton. The result projects a sophisticated energy where every look appears suspended between softness and authority.
One of the collection’s standout designs comes in the form of a black poplin shirt with ruched cuffs fused with a structured floral jacquard corset — a combination that transforms an apparently relaxed garment into a piece of architectural seduction. Elsewhere, an oversized sculptural shirt incorporates an exaggerated bow and is paired with a tiny white pareo reimagined through a far more editorial lens.
The collection also explores transparency, one of Blumarine’s historic house codes, through near-ethereal Chantilly lace dresses, lightweight blouses and minidresses threaded with macramé flowers. These pieces create a femininity that feels suggestive yet delicate, where clothing moves between formal dressing and déshabillé, that ambiguous territory between intimacy and sophistication.
Floral romanticism is reinterpreted through a far more sensual and less naïve perspective. Bougainvillea prints appear across ruffled blouses and fluid dresses, while movement takes centre stage through textured georgette silhouettes seemingly designed to react to both wind and body.
Koma also introduces strategic bursts of colour through lime-green halter dresses, powder-blue floral embellishments and decorative embroidery that temporarily interrupts the collection’s monochromatic restraint. Even swimwear evolves beyond its beachwear associations, with lime lycra bikinis and botanical details integrated into looks that feel distinctly more urban and elevated.
One of the designer’s most interesting gestures arrives through the reinvention of the classic Blumarine cardigan, transformed through marabou feathers, layered styling and metallic necklaces that shift a historically soft garment into something more provocative, theatrical and intentional.
The eveningwear continues exploring this dialogue between softness and strength. Pale yellow fluid gowns are paired with small distressed leather biker jackets, while black-and-white wool smoking jackets are worn as dresses, reinforcing the ongoing tension between masculine tailoring and ultra-feminine glamour.
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