Dior Beauty introduces its revamped ‘Lip Glow’ with Jisoo, Anya Taylor-Joy, and Willow Smith, showcasing hydration, personalised colour, and elegance.
Dior Beauty has unveiled a new visual campaign for its iconic ‘Dior Addict Lip Glow,’ featuring three international stars: Jisoo, Anya Taylor-Joy, and Willow Smith. The brand reinvents its famous lip balm with an improved formula and an innovative range of shades.
The ‘Lip Glow’ now contains 97% natural ingredients and uses advanced technology that adapts to the natural pH of the lips, enhancing their unique colour. Additionally, it is enriched with cherry oil and shea butter, providing deep hydration that lasts up to 48 hours.
In the campaign, Jisoo takes viewers to a dreamy world with bubbles, highlighting the balm’s moisturising power. Willow Smith applies the product delicately, showcasing its soft and radiant shine, while Anya Taylor-Joy presents the new shades that suit all styles and skin tones.
Peter Philips, Creative Director of Dior Makeup, stated: “We have managed to create a range that combines warm and cool tones, enhancing everyone’s natural beauty.”
With two new limited editions and a focus on care and personalisation, ‘Dior Addict Lip Glow’ is set to become a makeup essential once again.
-380x380.webp)
-380x380.webp)
