Adriana Lima fronts Adanola’s latest campaign, bringing effortless ’90s-inspired essentials that redefine the contemporary uniform.
Adanola has just unveiled its newest ambassador, and the choice could not be more powerful. Global runway icon Adriana Lima leads the brand’s latest campaign, introducing the Ultimate Uniform collection: a capsule wardrobe where comfort, style and attitude strike the perfect balance.
Drawing inspiration from 1990s editorial aesthetics, the collection is built on versatile silhouettes designed for both working out and winding down. Key pieces include the Varsity Knit Bomber Jacket, the oversized Funnel-neck Zip and the Ultimate Skinny Racerback, arriving in shades such as “Marshmallow White”, “Midnight Blue” and “Coffee Stripe”.
The campaign also teases the upcoming Knit Shop collection, with knitwear pieces blending laid-back elegance and urban warmth. Lima’s red crewneck and ribbed knit shorts set is already shaping up to be one of the season’s most coveted looks.
With this move, Adanola reaffirms its vision of functional style with a contemporary edge, anchored in the timeless magnetism of a woman who has evolved with every decade.
