Bulgari Shines in Brooklyn with the Launch of Its New Tubogas Collection
Bulgari celebrated the launch of its revamped Tubogas collection in Brooklyn at an event that brought together art, fashion, and celebrities.
Bulgari marked the launch of its new ‘Tubogas’ collection in Williamsburg, Brooklyn, with a star-studded event, serving as a much-anticipated prelude to New York Fashion Week. Celebrities such as Naomi Campbell, Dakota Johnson, and Paris Jackson attended the exclusive party held at the Refinery at Domino, a venue that blends the past, present, and future, perfectly aligning with the Italian brand’s philosophy.
The ‘Tubogas’ collection, deeply rooted in Bulgari’s history since its early ‘Serpenti’ watches from the 1940s, continues to reinvent itself with 16 new pieces. These creations play with yellow gold, a blend of three types of gold, and diamonds, showcased in stunning displays.
The event also featured collaborations with artists from various disciplines. Multidisciplinary artist Antoni Tudisco contributed a digital campaign with his surrealistic style, while lighting designer Christopher Bauder transformed the space with a kinetic sculpture of 252 moving lights. The evening was energized by modern dancers and DJs Nancy Whang and Myles Hendrik, culminating with Masego at the piano.
According to Laura Burdese, Bulgari’s Deputy CEO, this event is part of the Bulgari Studio platform, which will continue to evolve as it travels to different cities, fostering creativity and limitless artistic collaborations.