The new Dolce & Gabbana Holiday 2025 campaign merges Italian sophistication with 1960s aesthetics, reinterpreting the festive spirit through modern refinement.
Dolce & Gabbana unveils its anticipated Holiday Collection 2025, a tribute to the structured elegance of the 1960s seen through a modern, cinematic lens. Directed by Gordon Von Steiner and developed under the creative direction of MAYBE, the campaign captures the essence of the festive season through a refined visual language where design, light and form intertwine in perfect harmony.
The imagery alternates between snow-covered landscapes and sleek interiors bathed in silver tones and minimal structures. Music accompanies the visual story, shifting from lively rhythms to quieter moments that reflect both the joy and calm of winter days.
The women’s line draws inspiration from the geometry and tailoring of the sixties. Brocade dresses and sharp silhouettes evoke the sophistication of a golden era, while a palette focused on black and silver reinforces the campaign’s visual identity. Each garment embodies the savoir-faire that defines Dolce & Gabbana, designed for moments of celebration and effortless elegance.
The men’s line mirrors that same balance between structure and comfort, with dark suits and precise tailoring complementing the women’s looks. The result is a unified vision that blends formality with contemporary freshness.
Starring Mariacarla Boscono, Lulu Tenney, Victoria Fawole, Hedi Ben Tekaya and Mathieu Simoneau, the campaign channels the spirit of the 1960s through iconic poses and a photographic style reminiscent of editorial glamour from that era. Each image highlights the interplay between fabric, light and texture, shaping a coherent and sophisticated visual narrative.
The collection extends into accessories crafted for the holiday season: handbags, shoes, jewellery and eyewear that reinterpret luxury with gold and silver finishes, defined lines and polished surfaces. The offering also includes decorative and textile pieces that bring the same aesthetic into the home, creating a dialogue between fashion and interior design.
With this campaign, Dolce & Gabbana captures the essence of the festive season through a refined and contemporary perspective. Holiday 2025 celebrates design, history and form as the foundations of an elegance that transcends time.
