Freen Sarocha joins Valentino as its first Thai global ambassador

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The prestigious Italian fashion house Valentino has announced Thai actress Freen Sarocha Chankimha as its latest global ambassador.

Freen Sarocha, renowned for her outstanding career in acting and music, has gained international popularity thanks to her talent and charisma. Her appointment as Valentino’s ambassador marks a significant milestone, as she is the first Thai woman to receive this distinction from the brand.

The collaboration between Freen and Valentino became evident during Paris Fashion Week, where the actress attended the maison’s Spring/Summer 2025 collection show. The event, held at the Pavillon des Folies, featured an array of celebrities and brand ambassadors, cementing Valentino’s influence on the international fashion scene.

Freen Sarocha wore a Valentino ensemble that highlighted her elegance and sophistication, capturing the attention of both the media and attendees at the event. Her presence at the show not only underscored her status as a style icon but also emphasised the growing prominence of Asian talent in the global fashion industry.

Valentino’s creative director, Alessandro Michele, expressed enthusiasm for Freen Sarocha’s addition to the brand’s family, praising her authenticity and connection with the maison’s values. This partnership reflects Valentino’s strategy to diversify and expand its reach in international markets, recognising the importance of representation and inclusion in the fashion world.

With this appointment, Freen Sarocha joins the list of Valentino ambassadors, solidifying her position as one of the most influential figures in contemporary fashion and strengthening the ties between the Italian brand and the Asian market.

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