Mattel x G-SHOCK join forces to create a Barbie-inspired watch

Mattel and G-SHOCK have launched a limited-edition Barbie-inspired watch, blending iconic style and precision technology for the most exclusive collectors.

In an exciting collaboration, Mattel and G-SHOCK have joined forces to release the limited-edition ‘GMA-S110BE‘ watch, inspired by Barbie, combining timeless style with a touch of nostalgia. This exclusive timepiece celebrates Barbie’s iconic status while offering the durability and precision that G-SHOCK is known for.

The ‘GMA-S110BE’ features a vibrant pink and silver design, with the Barbie logo on the strap, immediately evoking the spirit of the world’s most famous doll. The watch is designed with a blend of feminine elegance and toughness, making it the perfect piece for both everyday wear and special occasions.

The collaboration merges G-SHOCK’s advanced technology with Barbie’s unmistakable style, creating a watch that is not only a functional accessory but also a statement piece. With features such as shock resistance, water resistance, and LED light, the ‘GMA-S110BE’ delivers exceptional performance while capturing the essence of Barbie’s world.

This limited-edition watch is set to become a must-have collector’s item for Barbie fans, collectors, and lovers of unique, high-quality timepieces.