Chinese actress Zhang Ruonan joins Givenchy as brand ambassador in China, strengthening Sarah Burton’s female-driven creative vision.
Luxury house Givenchy has officially appointed Chinese actress Zhang Ruonan as its new brand ambassador in China, marking a partnership that first caught attention at Sarah Burton’s debut show last March. On that occasion, Ruonan stood out in a striking papaya-coloured, one-sleeve gown paired with a mini Antigona bag in box leather, signalling her affinity with the French maison.
The actress, best known for her leading roles in the coming-of-age film ‘Cry Me a Sad River’ and the drama series ‘The First Frost’, expressed her excitement about this collaboration: “Givenchy is a brand I adore very much. I am truly happy to be part of this big family, and I deeply admire Sarah Burton’s vision”. Her words align perfectly with Burton’s focus on celebrating confident, independent womanhood.
With over 15 million followers on Weibo, 26 million on Douyin, and billions of impressions on Xiaohongshu, Ruonan commands one of the most influential fan bases in China. Her authenticity, versatile performances and refined personal style make her an ideal representative for Givenchy in such a crucial market.
This appointment underscores Sarah Burton’s ambition to centre her creative direction on women, not only through top models but also by involving cultural figures who embody elegance, independence and modernity. With Zhang Ruonan, Givenchy reinforces its presence in China and embraces a truly global vision of contemporary luxury.
Would you like me to also provide the SEO title and meta description optimised for Google Discover in English?
