Weekend Max Mara teams up with Giuliva Heritage to launch a capsule collection that blends timeless elegance with a contemporary country style, focusing on sustainability.
Weekend Max Mara has joined forces with the Giuliva Heritage brand to create a capsule collection that merges classic sophistication with a modern country-inspired flair. This collaboration celebrates timeless style and Italian craftsmanship, offering versatile and elegant pieces designed for the modern woman.
The collection features impeccably tailored trench coats, classic blouses, and accessories such as caps, hoods, bags, and belts. The predominant colours are neutral tones, particularly white and beige, evoking a country-inspired aesthetic, with some pieces also in black and military green.
In addition to its focus on aesthetics, the collaboration highlights both brands’ commitment to sustainability and ethical production, promoting conscious fashion that prioritises durability and quality over quantity.
Available in selected stores and online, the Weekend Max Mara capsule offers pieces that transcend trends and become wardrobe staples, ensuring a style that perfectly combines the classic with the modern.
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