Ferragamo reinvents fashion inspired by the roaring twenties, with Maximilian Davis exploring prints, relaxed silhouettes and iconic accessories for Spring 2026.
Ferragamo surprised in Milan with a collection that travels to the past to reinvent the future. Designer Maximilian Davis, at the helm of the house since 2022, presented at the Portrait Hotel a proposal that looks to the 1920s with a contemporary sensitivity.
Over the past three years, Davis has consolidated a recognisable style: bold colours, clean silhouettes and a sophistication that avoids the obvious. But this season he ventured into unexplored territory: prints and ornamental details. Relaxed suits with flowing scarves, midi dresses with fringe inspired by the drop-waist silhouette and fabrics that evoked the silent-film divas set the tone on the runway.
The hidden muse of this collection was Lola Todd, a silent-film star whose leopard coat, discovered in Ferragamo’s archives, led Davis to reinterpret the aesthetics of John Held Jr., a graphic chronicler of jazz-age fashion. The result: a declaration of feminine freedom, with garments that conveyed rebellion and the desire to break away from social norms.
The tailoring conveyed a new lightness, paired with strappy sandals and slim ties that reinvented their usual function. Colour came alive in abstract prints with earthy tones, blues and greenish yellows, enriched with fringes that added dynamism.
Among the most memorable moments was a mini dress of layered ribbons with strategic sheer panels and a side-train effect, designed to conquer the red carpet. Accessories, as always, elevated the narrative: sandals with ankle bows, a feathered chartreuse clutch and narrow scarves that promise to become a trend.
With this collection, Ferragamo reaffirms its ability to look at its archives without nostalgia, transforming heritage into modernity. Davis has ensured that the brand not only converses with history, but uses it as a springboard to conquer new creative ground.
