Calvin Klein has officially announced the launch of its new collection, Jennie for Calvin Klein, which is a limited-edition capsule created in collaboration with BLACKPINK’s global brand ambassador, Jennie.
Taking inspiration from Jennie’s personal wardrobe, the collection features a range of casual underwear sets, denim pieces, T-shirts, and knitwear that align with the K-pop star’s distinctive style. With a soft pastel color palette, the collection comes to life through a campaign starring Jennie herself.
The capsule collection showcases personalized elements such as custom branding, with Jennie’s handwriting reimagining the iconic Calvin Klein logo. The pieces are available in shades of “Lilac,” “Chalk Blue,” and “Desert.” In addition to stylish underwear sets, the collection includes track pants, dresses, bodysuits, and crewneck sweatshirts to enhance your wardrobe essentials. There’s also a denim shirt and ’90s-inspired jeans for a nostalgic touch.
Expressing her excitement about the collaboration, Jennie stated, “Collaborating with Calvin Klein on this capsule has been an exciting progression in our partnership. This collection reflects my everyday style and is based on many of the Calvin Klein essentials that have become staples in my wardrobe. I wanted to bring a personal touch to these pieces, which you’ll see reflected in the fit, the color palette, and the details. My aspiration for this collection is that everyone will feel as happy and confident in these pieces as I do.”
The Jennie x Calvin Klein collection will be available in stores and online worldwide starting from May 10. Take a closer look at the collection here.
