Zendaya stars in On’s Fall 2024 campaign, exploring the Swiss Alps with style and a deep connection to nature.
Actress and style icon Zendaya once again stars as the face of Swiss brand On in their Fall 2024 campaign. This time, the breathtaking scenery of the Swiss Alps serves as the backdrop for the new collaboration, where the star embraces the spirit of outdoor adventure in Vals, Switzerland.

Following her successful participation in a previous campaign alongside tennis legend Roger Federer, Zendaya continues to explore her passion for nature and wellness. “Spending time in Switzerland deeply inspired me,” the actress shared. “It’s amazing to see people enjoying nature, which encouraged me to appreciate the little things, like walking by the lake or discovering new experiences around every corner.”
The campaign highlights key pieces from the new collection, designed for the perfect balance between movement and comfort. Among the standout items are the half-zip windbreaker and motion joggers, ideal for both adventure and relaxation.



The collaboration not only strengthens Zendaya’s connection with the brand but also celebrates Swiss values of functionality and well-being, inviting her followers to explore their own sense of adventure and style. The collection is now available at On’s official store.