Stray Kids’ leader Bang Chan unveils ‘Roman Empire’, a musical tribute to Fendi that cements his global alliance with the Italian house.
When music and fashion collide, the result can be as monumental as the Colosseum. Bang Chan, the Australian-Korean frontman of Stray Kids, proves it with his new single ‘Roman Empire’ — a track that elevates his bond with Fendi to new heights. Written and produced by Chan himself, the song transforms Roman heritage into a symbol of eternal love, blending poetic lyrics with direct nods to the Italian maison.
Filmed at the majestic Palazzo della Civiltà Italiana in Rome — Fendi’s historic headquarters — the music video traces Chan’s artistic rise from his early beginnings to his status as a global icon. Naturally, every look is by Fendi. With lines like “Ciao bella, you shine brighter than the stars”, the track fuses emotional and visual elegance, driven by an R&B and Miami Bass sound designed to captivate both K-pop fans and luxury enthusiasts.
The official release of ‘Roman Empire’ will take place on 3 November across Fendi’s website and social channels, accompanied by an exclusive premiere on the giant screen at K-pop Square (COEX, Seoul) and a private event at Palazzo Fendi, where Chan will perform live.
The partnership between Fendi and Bang Chan is not new: it began with his appearances at Milan Fashion Week and his appointment as global ambassador in January, coinciding with the brand’s centenary. Since then, every public appearance — whether at festivals such as BST Hyde Park or during Stray Kids’ world tour — has strengthened Fendi’s resonance among Gen Z audiences, driving notable growth in searches, web traffic, and online conversation.
Beyond fashion, this collaboration embodies how pop culture redefines the reach of luxury. In their own modern empire, Bang Chan and Fendi reign together, bridging Rome, Seoul, and the rest of the world.
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