Bella Hadid, fashion icon, takes a turn in her career with Orebella, her mysterious foray into the beauty world.
Bella Hadid, the renowned model who has been notably absent from the runways lately, is making an unexpected move by launching her own beauty brand, Orebella. The model hinted at the brand’s launch on Instagram, sparking speculation among her followers. While details about Orebella’s products are still unknown, a trademark application suggests it could focus on fragrances and body and hair care products with scents, among others.
Rumors are swirling that Orebella will make its exclusive debut at Ulta, fueled by Hadid’s recent visit to what appears to be the beauty chain’s headquarters. This move into beauty follows Hadid’s previous foray into the wellness industry as co-founder of Euphorics, a line of non-alcoholic beverages, reflecting her commitment to self-care and holistic wellness.
This new entrepreneurial venture marks another milestone in Hadid’s career, which has faced challenges from her struggles with mental health and Lyme disease to harassment related to geopolitical issues. As she embarks on this new adventure, fans eagerly await Orebella’s launch on May 2, offering their support and well wishes for her latest endeavor. The beauty world is about to witness a new chapter in Bella Hadid’s story, and enthusiasts can’t wait to explore Orebella’s offerings.
