Doja Cat launches her own MAC lip kit inspired by her iconic 2025 VMAs look

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The artist expands her collaboration with MAC Cosmetics through a lip set that celebrates self-expression, the power of red, and her unmistakable aesthetic identity.

Doja Cat takes a new step in the beauty universe with the launch of her own lip kit in collaboration with MAC, a release directly inspired by the striking red lip she wore on the 2025 VMAs red carpet. The set brings together three key products that have become a personal signature for the artist, now translated for her fans as an extension of her creative vision.

The Doja Cat Lip Kit includes the MACximal Silky Matte Lipstick in Lady Danger, the Lip Pencil in Cherry, and the Lipglass Air in Talented. The combination is designed to build an intense, defined and luminous red lip, balancing precision, texture and shine. For Doja, red is not a random choice but a statement of empowerment. The colour represents confidence, presence and a direct form of personal expression.

The launch also coincides with a key moment for the brand. MAC is relaunching MACzine, its editorial platform focused on creativity and innovation, and has chosen Doja Cat as the first cover star of this new chapter. The decision reinforces her status as a cultural reference and a figure capable of connecting music, beauty and visual storytelling.

With this lip kit, MAC and Doja Cat present more than a trend-driven product: a gesture of identity, confidence and creative freedom translated into makeup.