Star Eiza González joins the brand with a campaign featuring its iconic Cable collection for Spring 2025.
Mexican actress Eiza González has been announced as the new ambassador for the prestigious jewellery brand David Yurman. The news comes alongside the launch of her first advertising campaign for the brand’s Cable collection, set for the Spring 2025 season.
“I have always been a great admirer of the brand,” González stated. “Jewellery has been part of my personal expression, and at this moment in my life, this collaboration feels like the perfect choice. I love that David Yurman is a family business and that its creativity is both authentic and innovative.”
The campaign images were captured at the iconic Solomon R. Guggenheim Museum in New York, where the actress models bracelets, necklaces, rings, and earrings from the Cable line. This session, photographed by Tyrone Lebon and directed by Frank Lebon, also features model Iris Law.
“The Cable collection has always been one of my favourites,” González affirmed. “It’s fascinating to see how its designs can be worn by both men and women, bringing an architectural perspective to jewellery.”
With this collaboration, González joins a prestigious list of brand ambassadors, including names such as Michael B. Jordan, Scarlett Johansson, and Shawn Mendes. For Evan Yurman, the brand’s President and Chief Creative Officer, “Eiza’s story is truly inspiring. She has worked incredibly hard and has always stayed true to herself. Her confidence shines on camera, and we are excited to share that energy in our new campaign.”
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