Finally, you can buy Phoebe Philo’s brand in physical stores

Phoebe Philo’s brand arrives at physical stores! Bergdorf Goodman will offer over 100 pieces from her collections starting this week.

Phoebe Philo‘s eponymous brand will officially be available for purchase in physical stores starting later this week. After launching her latest collections “Edits” online, Philo fans will now have the opportunity to experience her products through an in-store shopping experience. The brand’s pieces will head to the iconic New York City retailer, Bergdorf Goodman. The luxury store is known for offering premium brands, providing a shopping experience for Manhattan’s elite. Overlooking Central Park, the store will feature over 100 pieces from Philo’s first and second collections.

So far, her collections have been very well received, selling out almost immediately after their online launch. Phoebe Philo is set to release another installment in May. The expansion to physical stores for Philo is a gradual next step. In a New York Times article, Philo said that expanding to a physical space has always been on her mind. Specifically, opening one in New York and then in London. Despite the brand’s high prices, it remains a topic of conversation. The high premium price does not seem to deter true Philo fans, who immediately flock to her website as soon as the collection is launched.