From Demi Moore to Teyana Taylor: the guests at Schiaparelli who ushered in Haute Couture Week in Paris

Paris Haute Couture Week opens with Schiaparelli and a front row packed with celebrities, turning the first day into a display of style, symbolic power and visual storytelling.

Paris once again places itself at the very centre of fashion with the official start of Haute Couture, four days in which extreme craftsmanship, imagination and spectacle collide without compromise. As tradition dictates, the first major appointment arrives courtesy of Schiaparelli, which under the creative direction of Daniel Roseberry inaugurates the spring–summer 2026 season with the collection ‘The Agony and The Ecstasy’. Beyond the runway itself, however, it was the front row that ultimately confirmed the maison’s cultural magnetism.

The steps leading into the show became a stage where fashion and celebrity met through controlled excess. Friends of the house, contemporary muses and leading figures from international entertainment answered Schiaparelli’s call, fully aware that every appearance forms part of the narrative. At this maison, attending is never passive: dressing is an act of interpretation.

Among the most talked-about appearances was Demi Moore, fully committed to a powerful, theatrical aesthetic. The actress chose a total animal-print look reimagined in silver and black tones, moving away from cliché and towards refined fantasy. The outfit was completed with a small top hat, classic court shoes and a perforated leather handbag, proving that excess, when precisely calibrated, can translate into pure sophistication. Her choice reaffirmed the strong bond between Moore and the house, particularly within this new chapter of her public image.

If there was one guest who dominated the visual impact of the day, it was Teyana Taylor. The artist and actress arrived in a fully transparent lingerie-style dress, an audacious choice that underlined her absolute command of body language and elegant provocation. Draped over the look, a sharply tailored coat added structure and contrast, while the jewellery — a pearl tiara, necklace and earrings — lifted the ensemble into an almost baroque register. Her appearance not only drew cameras but became one of the most viral moments of the opening of Haute Couture Week.

More restrained, yet equally faithful to the spirit of the house, Carla Bruni opted for a more classic reading of the Schiaparelli universe. Her black dress featured a sculpted neckline and a dramatic side slit revealing lace stockings, paired with a coat adorned with gold buttons. The result struck a balance between sensuality, restraint and Parisian elegance, perfectly aligned with her public persona.

Another closely watched appearance was that of Lauren Sánchez, a regular presence within the Schiaparelli world at major fashion moments. Accompanied by Jeff Bezos, the presenter chose a red power suit, a colour loaded with symbolism that cut through the predominantly dark palette of the front row. Her look reinforced her status as one of the most discussed figures on the international fashion and social circuit, confirming her instinctive understanding of the visual power of dressing.

The front row was rounded out by key figures from fashion, art and entertainment, cementing the show as a genuine cultural meeting point. At Schiaparelli, celebrity attendance is never incidental: it forms part of the spectacle, the message and the maison’s positioning. Each guest acts as a living extension of the surreal, sculptural and provocative universe that Roseberry has so precisely constructed.

With this show, Schiaparelli not only opens Paris Haute Couture Week, but sets the tone for what follows: fashion unafraid of drama, a vision of luxury rooted in narrative, and appearances designed to endure beyond the moment. Between reinvented animal prints, extreme transparency and statements of power dressing, the message is unmistakable — Haute Couture remains a territory where fashion is lived as art, spectacle and cultural declaration.