Jil Sander celebrates its arrival in Ginza with a luxurious grand opening

Jil Sander unveils its Ginza flagship with an exclusive event, blending fashion, gastronomy, and art in a celebration of luxury and sophistication.

On 1st April, Jil Sander marked the opening of its new Ginza flagship with an exclusive cocktail event attended by over 300 guests, including prominent figures from film, music, and Tokyo’s creative scene. The evening was hosted by Renzo Rosso, founder and chairman of OTB, and featured a unique culinary experience curated by Paris-based hospitality studio We.Are.Ona, making its debut in Japan with its innovative nomadic concept. The menu was crafted by renowned Green Michelin Star chef Sayaka Sawaguchi.

The event was further enhanced by a refined live soundscape from Japanese DJ duo Masaya Fantasista and Mikey Varot, while floral arrangements were beautifully designed by Megumi Shinozaki. Notable attendees included celebrities such as Tasuku Emoto, Masataka Kubota, Haru, Anne Nakamura, and Rila Fukushima.

At 630 sqm, Jil Sander Ginza is the brand’s largest store to date, embodying its modern and sophisticated identity. As a tribute to the meaning of “Gin” (silver in Japanese), an exclusive capsule collection was released, featuring signature pieces in silver tones, such as the ‘7 Days Shirt’ and the ‘Cannolo Bag’. Under the creative direction of Simone Bellotti, the brand continues to establish itself as a benchmark of contemporary luxury.