The iconic model fronts the global campaign marking Mugler’s long-awaited return to the beauty universe with an innovative capsule collection.
Kendall Jenner stars in the highly anticipated Mugler x L’Oréal Paris launch, signalling the French house’s return to makeup after fifteen years away. This collaboration merges the creativity of Mugler with the worldwide reach of L’Oréal Paris, making it one of the most notable beauty releases of the year.
The collection features a cushion foundation available in ten shades, mascara, eyeliner, lipsticks, stick highlighters and eyeshadow palettes. The highlight is the cushion foundation, a format long celebrated in Asia for its natural finish and portable design. The products will debut simultaneously in the United States, Europe, Latin America, Africa and China, reinforcing their global scope.
As the face of the campaign, Kendall Jenner, an international ambassador for L’Oréal Paris, embodies the collection’s spirit. Directed by Colin Solal Cardo, the visuals showcase Jenner in three archival Mugler looks from the 1990s, also included in the brand’s Re/Edit capsule. This creative choice bridges Mugler’s heritage with its forward-looking vision.
With prices ranging from €14.99 to €24.99, the collection makes Mugler makeup more accessible while retaining its distinctive luxury appeal.
