Crocs and LE SSERAFIM unveil a global collaboration that transforms the Bae Clog into a collectible design infused with stage-ready aesthetics.
Crocs has announced a new partnership with LE SSERAFIM, reimagining the Bae Clog as a platform silhouette aligned with the group’s distinctive visual language. The design retains the iconic exaggerated shape and elevated sole but introduces a monochrome black glitter finish and a series of metallic Jibbitz charms replacing the printed logo.
Each charm references symbols, eras, visual codes and aesthetic narratives associated with the members, turning the piece into a hybrid between collectible object, urban fashion and wearable accessory.
This launch marks a strategic shift for Crocs: from comfort brand to cultural player. Recent collaborations across music, gaming and fashion have redefined the brand’s positioning, and this release reinforces its evolution into a space where identity itself becomes product. The concept aligns with the rise of platforms and maximalism dominating current streetwear—particularly within K-pop culture, where accessories serve as bold stylistic statements.
The LE SSERAFIM x Crocs Bae Clog will be released globally on 6 November, priced at approximately €90, available via Crocs’ official website and selected retailers. Sizes follow the women’s range, consistent with the standard Bae model.
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