Lewis Hamilton Joins Lululemon as New Global Ambassador

Lewis Hamilton joins Lululemon as a global ambassador, blending performance, style, and social impact in an innovative collaboration.

Seven-time Formula 1™ world champion Lewis Hamilton has been announced as Lululemon’s new ambassador, marking an exciting partnership between the iconic British driver and the high-performance sportswear brand. This agreement will not only provide Hamilton with products designed to optimise his training and recovery but also involve him in design innovations and global impact projects.

“Lululemon’s products offer exceptional performance and unparalleled design. I’m excited to partner with a brand that takes a holistic approach to well-being,” said Hamilton.

Beyond his success on the track, Lewis is known for his bold style and commitment to social justice and diversity. This partnership also includes a collaboration between Lululemon’s Centre for Social Impact and Mission 44, Hamilton’s foundation, focused on creating a more equitable future for young people.

The driver will take centre stage in the upcoming global campaign, No Holding Back, reflecting his relentless dedication to both physical and mental performance. This alliance strengthens Lululemon’s commitment to innovation and positive impact.