OPPO signs Lamine Yamal as global brand ambassador

The young Spanish football prodigy, Lamine Yamal, joins OPPO to lead its global campaign ‘Make Your Moment’.

OPPO takes a new step in its global strategy by announcing Lamine Yamal, the young star of Spanish football, as its new ambassador. At just 17 years old, Yamal becomes the face of the ‘Make Your Moment’ campaign, an initiative designed to inspire new generations to live in the moment and turn their passion into concrete actions.

Since his breakthrough on the international scene in 2023, Yamal has proven to be much more than a sporting promise. Despite the pressure of his meteoric career, the young player stands out for his humility and dedication, values that reflect OPPO’s philosophy. “Lamine is an example of authenticity and effort,” said Billy Zhang, OPPO’s Global Marketing President.

As part of this collaboration, Yamal will participate in initiatives that combine technology and sport, promoting grassroots football and supporting charitable projects. Additionally, the partnership strengthens OPPO’s presence in the sporting world, continuing its legacy of innovation and emotional connection with fans through key alliances such as the UEFA Champions League. With Yamal, OPPO reaffirms its commitment to inspiring new generations to live every moment to the fullest.