The Paris Olympics not only stand out for the sports but also for fashion, merging Parisian elegance with a sporty spirit.
This year’s Olympic Games kicked off with an impressive opening ceremony on July 26 in Paris, filled with surprises and celebrity performances. As always, we see major fashion icons, reminiscent of the Winter 2022 edition in Beijing, featuring ‘Prada’ snowboards, Vera Wang figure skating costumes, and viral jewelry from ‘Tiffany & Co.’
As a result, expectations for the Paris 2024 Olympics are sky-high in the fashion world. Even before the official ceremony, we saw ‘SKIMS’ reveal its third Olympics-centered collaboration, Sami Miró designing gymnast jackets with ‘Nike,’ and the iconic “Queen Bee” taking the stage to present the U.S. team.
Here are some of the top fashion moments from the Olympics so far, including Snoop Dogg and Martha Stewart in equestrian gear, Sha’Carri Richardson’s nails, SKIMS collaborations, and Beyoncé’s opening moment.
Snoop Dogg and Martha Stewart in Equestrian Outfits
Bet you didn’t have Snoop Dogg and Martha Stewart in full equestrian attire on your 2024 wish list. Despite his fear of horses, the rapper sported a dressage tailcoat, a hard hat, and aviator sunglasses with remarkable style, perfectly complementing Martha, our eternal kitchen queen. The two old friends celebrated Martha’s 83rd birthday with impeccable fashion while enjoying the equestrian competition.

Kim Yeji and Her Elephant Pendant
If you haven’t heard of Kim Yeji yet, you might be living under a rock. The 31-year-old South Korean Olympic shooter went viral, wearing an all-black outfit with cyborg-framed glasses. While Yeji is undoubtedly the coolest Olympic athlete so far, it’s the charming elephant keychain from her five-year-old daughter, casually hanging from her waistband, that’s truly capturing hearts. Clearly, ‘cute’ is not dead.

Rayssa Leal Wearing Her Nike Collaboration
Skateboarders are undeniably cool, but female skateboarders take it to the next level. Take 16-year-old Brazilian skater Rayssa Leal, for example. She showcased her own Nike shoe collaboration, the ‘Nike SB Dunk Low,’ named after her, at the Olympics. There’s nothing cooler than that.

Sha’Carri Richardson’s Iconic Nails
American track star Sha’Carri Richardson is famous for her skills on the track, but have you seen her nails? Richardson flaunted her stunning acrylics during the opening ceremony on the Seine, as well as during the first women’s heat, the second semifinal, and the women’s 100m final.

Jordan Chiles with Her Dazzling Diamond Grills
American gymnast Jordan Chiles not only shone with her gold medal at the Olympics but also flaunted her dazzling custom grills, made in Houston. A photo of her posing with her gold medal and her sparkling teeth captured a standout Olympic beauty moment.

SKIMS Collaborates with Team USA
Kim Kardashian’s shapewear brand, SKIMS, unveiled another limited-edition collaboration with Team USA for the Paris 2024 Olympic and Paralympic Games. The sports-inspired collection follows the brand’s collaborations for the Tokyo 2020 and Beijing 2022 games. Dressed in red, white, and blue, the special capsule featured loungewear, swimwear, and underwear worthy of a gold medal.

Sami Miró Equips Team USA with Nike Outfits
The Los Angeles-based designer and former gymnast Sami Miró teamed up with Nike ahead of the Olympics to create a custom jacket for some of the U.S. team gymnasts, including Simone Biles, Suni Lee, Jordan Chiles, Jade Carey, and Hezley Rivera.

Beyoncé Introduces Team USA in Custom Thom Browne
The iconic “Queen Bee” made a surprise contribution to the opening ceremony, stepping out in a custom Thom Browne to present the 592 athletes that make up Team USA. She wore a silk taffeta varsity coat in red, white, and blue tones. “Take a look at America, all of you. These hopes and dreams, these superstars who represent us. The people of this big, bold, beautiful, complicated nation. All supporting them together… We have great dreamers who fought all their lives to get here. Who left it all for one chance and made it,” she said.
