Zendaya joins On Running in a Multi-Year collaboration, launching the “Dream Together” campaign to celebrate Unity and Movement
Zendaya has been announced as the new partner of On Running, marking the beginning of a multi-year collaboration between the actress and the sportswear brand. This partnership will see the duo creating product collaborations and producing creative campaigns, the first of which has already been unveiled.
Named “Dream Together,” the campaign focuses on Zendaya’s influential presence and explores how movement can unite people. Using an athletic track as its backdrop, the short film examines how sports can connect individuals from different backgrounds—a particularly meaningful message given the upcoming summer of the Olympics and the Euro Cup.
“It’s no secret that I’ve been a huge fan of On for a long time. I always wear them on set, when traveling, rehearsing, or running with my dog. So, it’s a full-circle moment to make this collaboration official,” says Zendaya in a press release. Speaking about the campaign, she adds, “I owe so much to the people around me for getting me to where I am, and this film recognizes and appreciates those who support and uplift us every day. I believe this sentiment of collaboration and inclusion shines through in what we’ve created.”
Watch the campaign and stay tuned for more updates from Zendaya and On Running.
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