Victoria’s Secret’s most emblematic fragrance turns 15, cementing its status as an iconic scent with a campaign starring Devyn Garcia.
Victoria’s Secret’s iconic ‘Bombshell’ perfume is celebrating its 15th anniversary with a new campaign featuring model Devyn Garcia. This beloved fragrance instantly transports us to a nostalgic era, evoking memories of afternoons at the shopping centre searching for the perfect dress or taking a quick break with frozen yoghurt. To commemorate this milestone, the brand has unveiled a campaign set in a lush tropical garden.
A legacy of confidence and elegance
“After 15 years of ‘Bombshell,’ there are many reasons to celebrate this iconic fragrance. We have witnessed how it has flourished and become a true symbol,” said Adriana Medina, perfumer and creator of the scent. “I never imagined the impact it would have on so many women, giving them confidence, self-love, and a powerful attitude. […] Always believe there is a ‘bombshell’ inside each of you.”
Captivating notes
Launched in 2010, ‘Bombshell’ quickly won over perfume enthusiasts with its blend of floral, fruity, and spicy notes, combining ingredients like Shangri-La and purple passionfruit.
Special anniversary edition
To mark the occasion, Victoria’s Secret has re-released this fragrance in a special edition priced at $80, available on its website, along with an exclusive set featuring lotion and scented mist for $85.
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