Chloé dazzles with ‘Chloé Portraits’, as Chemena Kamali’s unique vision captures the timeless essence of the Parisian brand.
Chloé embarks on a journey through its rich heritage and towards an exciting future with the launch of the inaugural series “Chloé Portraits”, under the creative direction of Chemena Kamali. Kamali has the vision to capture Chloé’s soul through women who embody the brand’s heritage and spirit, described by Kamali as “powerful, beautiful, and free with a touch of naturalness”.
Renowned photographer David Sims and filmmaker Frank Lebon collaborate to bring this vision to life on the streets of Paris. The series seamlessly intertwines Chloé’s iconic figures such as Jerry Hall, Jessica Miller, Natalia Vodianova, and Liya Kebede, with new faces like FeiFei Sun, Ornella Umutoni, and Kristine Lindseth. Sims’s lens and Lebon’s narrative converge to portray a captivating interplay between generations. “Chloé Portraits” not only marks the debut of Chloé’s refined logo but also sets the stage for the Winter 2024 runway show during Paris Fashion Week on February 29, 2024.
Since Gaby Aghion’s innovative foundation in 1952, Chloé has been synonymous with luxury ready-to-wear, embracing an authentic expression of femininity. Now, under Kamali’s creative direction, this pioneering spirit continues to shape the Maison’s narrative. Kamali, with a Master’s in Fashion Arts from Central Saint Martins and experience alongside prominent designers at Chloé and Saint Laurent, assumed the role of Creative Director in October 2023, propelling Chloé into a new and dynamic era.
