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Barbara Palvin as the face of Intimissimi’s new ‘UnderWow’ collection
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Italian lingerie brand Intimissimi presents its ‘UnderWow’ collection, a lingerie line that blends luxury and comfort, with Barbara Palvin as the leading face.
The Italian lingerie brand Intimissimi has once again captured the fashion world’s attention by unveiling its new ‘UnderWow‘ collection, a line that combines luxury, comfort, and sensuality. For this occasion, the brand has chosen international supermodel Barbara Palvin as the face of the campaign, a collaboration that highlights her innate elegance and magnetic charisma.
The ‘UnderWow’ collection introduces designs that prioritise comfort without compromising style. The key to this innovative line lies in an extraordinarily soft and velvety natural fibre, which perfectly adapts to the body’s curves, ensuring an exceptional wearing experience. Standout pieces include the contemporary Erica bralette, the light-support Francesca balconette bra, and other models such as the Daniela, Bellissima, and Emma. They are available in sophisticated shades like Honey Soft Beige and classic black, ideal for everyday wear.
Barbara Palvin, who had already debuted with the brand’s Denise bra, now stars in this new campaign, reaffirming Intimissimi’s commitment to authentic, uncompromising femininity. “With her unmistakable presence, Barbara not only reflects the aesthetic appeal of the ‘UnderWow‘ collection but also conveys the subtle nuances of a unique and intimate experience,” the brand highlighted in a statement.
