Bella Hadid expands Orebella’s Body & Hair Perfume Mist collection with Vanilla’s Touch, a soft gourmand fragrance blending vanilla, marshmallow and musk.
Bella Hadid is marking the countdown to her 30th birthday with a particularly personal addition to Orebella. The model and entrepreneur is expanding her fragrance universe with Vanilla’s Touch, a new Body & Hair Perfume Mist created to capture the soft, intimate vanilla scent she had long wanted to develop.
The launch joins Gardenia’s Whisper, Nectar Dew and Golden Brulee in Orebella’s growing Body & Hair Perfume Mist collection, while introducing a distinctly gourmand direction. Rather than creating an overwhelmingly sweet vanilla fragrance, Hadid wanted something much more subtle: a scent capable of settling naturally onto the skin and becoming almost indistinguishable from the person wearing it.
Created alongside renowned perfumer Jérome Epinette, Vanilla’s Touch revolves around a combination of sheer vanilla, marshmallow and musk. The result is designed to evoke the sensation of a second skin, with sweetness appearing gradually rather than dominating the fragrance from the first spray.
“I’ve always longed to create a true soft vanilla scent that just adds a little touch of sweetness to the skin,” Hadid explains. “Vanilla’s Touch is exactly that — sweetness that settles onto your skin like it was always meant to be there.”
That idea becomes particularly evident in the construction of the fragrance. Vanilla’s Touch opens with a sugar accord accompanied by marshmallow and sheer vanilla, immediately establishing its gourmand personality. Yet instead of remaining overtly sugary, the composition gradually develops into something softer and more enveloping.
At its heart, transparent florals and whipped cream introduce an airy creaminess that balances the sweetness of the opening. The fragrance then settles into a base of soft woods, skin musk and white musk, creating the warm, close-to-the-body finish that defines the concept behind the scent.
The formula itself is also central to the experience. Like the other fragrances in the collection, Vanilla’s Touch has been conceived as a bi-phase, alcohol-free mist that needs to be shaken before application. Once combined, the two phases create a lightweight spray suitable for both the body and hair.
The mist is also infused with hydrating rice water, adding a skincare-inspired element to the fragrance ritual. Its weightless texture allows it to be layered or reapplied throughout the day without the heavier sensation traditionally associated with an Eau de Parfum. The formula is also vegan and cruelty-free, continuing the approach established across the collection.
For Hadid, fragrance has become an increasingly important part of the creative identity surrounding Orebella. Instead of treating perfume simply as an accessory, the brand approaches scent as something closely connected to mood, skin and personal ritual. Vanilla’s Touch pushes that philosophy into particularly intimate territory by focusing on the idea of a fragrance that feels as though it naturally belongs to its wearer.
Its arrival just before Bella Hadid’s 30th birthday also gives the launch an additional personal dimension. Vanilla has long been one of perfumery’s most recognisable ingredients, but here it is interpreted through Hadid’s preference for something softer, warmer and less obvious.
