Kendall Jenner joins ALO to launch the Autumn 2025 collection, a fusion of luxury, wellbeing and minimalist style.
As the countdown to the US Open 2025 begins, Kendall Jenner once again becomes the face of luxury sports fashion. The supermodel stars in the second chapter of ALO’s Luxury is Wellness campaign, a concept that elevates activewear into a sophisticated and versatile lifestyle.
In this new phase, officially unveiled on 26 August, Jenner captivates in the Airlift Line Up Set in Navy, a minimalist statement that balances the comfort of athletic wear with the elegance of an urban outfit. Paired with the matching ALO Runner trainers, the set becomes the perfect uniform to move seamlessly from the gym to the street with impeccable ease.
The Airlift Line Up Bra (£69) delivers support with contoured cups and adjustable straps, while the Airlift High-Waist 7/8 Line Up Legging (£108) sculpts the silhouette with flocked detailing and four-way compression. Both are crafted in ALO’s iconic Airlift fabric, known for its satin finish and second-skin feel.
With this campaign, ALO reaffirms its philosophy: luxury is not only about aesthetics, but also about wellbeing. By choosing Kendall Jenner as its global ambassador, the brand amplifies a message that resonates with athletes, fashion enthusiasts and advocates of mindful living alike.
For Autumn 2025, ALO cements itself as a leading force in luxury activewear, setting the tone for how comfort and sophistication can walk hand in hand.
