Kylie Jenner Becomes ALO’s New Face and Brings ‘Pink Marshmallow’ to the Most Coveted Athleisure
Kylie Jenner stars in ALO’s new Los Angeles campaign, introducing Pink Marshmallow and a more intimate, feminine and…
Bella Hadid fronts Alo’s new campaign, confirming the rise of Los Angeles-inspired luxury activewear
Bella Hadid leads Alo’s new Pre-Fall campaign, celebrating the perfect balance between fashion, wellness, and effortless urban style.…
Elsa Hosk gets flirty with Alo and redefines sporty romance for Valentine’s Day
Model Elsa Hosk stars in Alo’s new Valentine’s Day campaign, a proposal that blends relaxed sensuality, comfort and…
ALO and Jisoo confirm the launch of the Sunset Sneaker in Caramel Cream
The collaboration between ALO and Jisoo expands with a new sneaker in neutral tones, designed for everyday wear.…
Alo Atelier unveils its new collection, signalling a luxurious shift for this winter
The new Alo Atelier collection elevates the season with discreet luxury, premium materials and designs crafted to transform…
Alo strengthens its luxury accessories strategy with the launch of its new mini bags
Wellness label Alo continues to expand its presence in the luxury space with a new line of mini…
Jisoo launches her own sneaker with Alo: introducing the ‘Sunset Bloom Pink’
South Korean artist Jisoo joins forces with Alo to release an exclusive edition of the ‘Sunset Bloom Pink’…
Kendall Jenner unveils ALO’s Autumn 2025 collection with a campaign that redefines luxury as wellbeing
Kendall Jenner joins ALO to launch the Autumn 2025 collection, a fusion of luxury, wellbeing and minimalist style.…
Kendall Jenner unveils ALO’s Autumn 2025 collection with a campaign redefining luxury as wellness
Kendall Jenner joins forces with ALO to launch an Autumn 2025 collection that blends luxury, wellness, and minimalist…
BLACKPINK’s Jisoo returns as the face of Alo Yoga for SS25
BLACKPINK’s Jisoo stars in her second campaign with Alo Yoga, celebrating California’s wellness culture and her love for…
Alo Yoga Introduces BTS’s Jin as Its New Global Ambassador
Alo Yoga announces BTS’s Jin as their Global Ambassador, leading the brand’s expansion in South Korea. The renowned…