In a bold move that’s caused quite a stir in the fashion world, Marc Jacobs has unveiled his latest pick to front his Autumn 2023 campaign: the influential entrepreneur Kim Kardashian.
Following a string of successful viral campaigns featuring Mia Khalifa, Kendall Jenner, and Iris Law, the brand (along with its Heaven line) is one that seems to effortlessly move from strength to strength. Now, the House has announced a new Autumn 2023 campaign starring none other than SKIMS founder, Kim Kardashian.
Initially, social media sentiment didn’t seem entirely pleased, as fans are increasingly disappointed to see the reality star embraced by the fashion world. However, upon seeing the collaboration with London-based photographer and filmmaker Tyrone Lebone, we suspect opinions might shift. Styled by Alastair McKimm, the campaign was teased with an ultra-close shot of Kardashian gazing into the lens.
Now, the full campaign has been shared as Kardashian showcases the brand’s Autumn 2023 ready-to-wear collection and accessories. “A fresh mix of tactile textures, oversized silhouettes, and polka dot prints, initially conceived for the Marc Jacobs runway, now reimagined for the everyday wardrobe,” says the brand’s press release.
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