LaMelo Ball and PUMA elevate the game with the launch of the MB.04 and LaFrancé 1:1

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LaMelo Ball and PUMA Hoops introduce the MB.04, innovative sneakers that combine futuristic style with on-court performance.

LaMelo Ball and PUMA Hoops are set to revolutionize the world of sports footwear once again with the release of the MB.04, the fourth installment in Ball’s exclusive line. This new model features a base in a vibrant light blue color, complemented by bold silver details that give it a futuristic and eye-catching style. Designed to deliver superior performance on the court, the footwear boasts a highly durable TPU structure, ideal for the most demanding players.

Courtesy of Puma

Jeremy Sallee, Head of Design at PUMA Hoops, highlights that the MB.04 is filled with unique details and hidden surprises that capture LaMelo’s essence. Additionally, the launch includes the LaFrancé 1:1 sneakers, inspired by early 2000s fashion, featuring a baby blue hue and a retro design that is sure to turn heads.

Both models embody the spirit of the “Be Melo” concept, appealing to the admiration many young people have for LaMelo Ball and his style of play. The collection will be available starting September 12 on PUMA’s official website, at their flagship store, and at selected retailers, with prices ranging from $50 to $125 USD. To celebrate, LaMelo will embark on a North American tour, starting in Charlotte and concluding in New York.

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