Rihanna ilumina Los Ángeles con el regreso del FENTY x PUMA Creeper Phatty, una fiesta épica celebra el icónico sneaker.
Rihanna celebrated the highly anticipated return of the FENTY x PUMA Creeper Phatty with a launch party at NeueHouse in Los Angeles. The event showcased the new iteration of the iconic creeper, now larger, bolder, and more vibrant. The Phatty, designed by Rihanna, features an oversized design, stacked sole, and eye-catching colors, catering to all ages and genders.
The party featured Phatty installations, interactive games, and the presence of guests such as A$AP Rocky. In her role as Creative Director, Rihanna emphasized the universality and cultural relevance of the Phatty, beautifully captured in the campaign photographed by Philippa Price. María Valdés, Product Director at PUMA, expressed excitement about reintroducing this classic that not only expands the lineup but also includes the entire family.
