THEMOIRè presents the ‘Wings of Change’ collection at Milan Fashion Week

THEMOIRè unveils its “Wings of Change” collection at Milan Fashion Week, emphasizing its commitment to sustainable fashion.

During February 2024’s Milan Fashion Week, THEMOIRè, renowned for its 100% Made in Italy vegan handbags, showcased its latest collection, “Wings of Change,” alongside the innovative Infinity Forest project. Co-founders and creative directors Salar Bicheranloo and Francesca Monaco lead THEMOIRè’s dedication to environmental and social responsibility, positioning the brand as a trailblazer in sustainable fashion. Recognized for its ethical practices, THEMOIRè has received accolades such as the PETA Vegan Fashion Award and a nomination for the 2022 Sustainable Fashion Awards.

At the core of THEMOIRè’s philosophy lies the Infinity Forest project, a tangible manifestation of the brand’s Virtual Forest initiative developed in collaboration with TreeNation. Serving as a strategic partner and platform for responsible reforestation efforts worldwide, TreeNation enables THEMOIRè to contribute to the Usambara Biodiversity Conservation project in Tanzania. This endeavor focuses on preserving biodiversity, promoting environmental education and conservation, and uplifting communities through agroforestry practices.

By intertwining fashion with environmental stewardship, THEMOIRè underscores the interconnectedness of style and sustainability. Through initiatives like the Infinity Forest project, the brand not only showcases its dedication to ethical production but also actively engages in significant efforts to protect and preserve our planet’s natural resources. As THEMOIRè continues to lead the way toward responsible fashion, its “Wings of Change” collection stands as a testament to the brand’s unwavering commitment to a greener and more equitable future.