South Korean artist Jisoo joins forces with Alo to release an exclusive edition of the ‘Sunset Bloom Pink’ sneakers, a collaboration that mirrors her personal style and deep bond with her fans.
The partnership between Jisoo and Alo reaches new heights with the launch of an exclusive edition of the ‘Sunset’ sneakers, personally designed by the BLACKPINK star. Inspired by Los Angeles’ iconic Sunset Boulevard, the sneakers feature a sleek low-profile silhouette crafted from premium suede, a recovery foam insole and wide laces for maximum comfort.
Jisoo’s version stands out for its signature Bloom Pink tone and thoughtful details: a star-shaped charm representing Shumon, her hand-drawn character, and the number 103 hidden on the tongue as a nod to her birthday. “They’re super comfy, and you can also find Shumon in this collection,” said the South Korean singer.
To celebrate the launch, Alo will open an immersive pop-up at its Dosan Sanctuary in Seoul, allowing fans to step into Jisoo’s creative world from 23 to 26 October. According to Summer Nacewicz, Alo’s executive vice president of marketing, “Jisoo embodies the confidence and effortless style that define our brand.”
The Alo x Jisoo Sunset Bloom Pink sneakers will be available from 21 October on Alo.com and at selected Alo boutiques worldwide.
-380x380.webp)
-380x380.webp)
-380x380.webp)
