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Browsing Category

Makeup

24 posts
Xmag Editorial
  • October 20, 2025

MakeupKim Kardashian revives her iconic beauty line under the SKIMS brand

  • 2 minute read
Kim Kardashian announces the return of her beauty line, now reimagined as SKIMS Beauty, blending luxury, innovation, and…
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Xmag Editorial
  • October 10, 2025

CelebritiesHailey Bieber Does It Again: She Poses in Lingerie for Her Most Sensual Rhode Beauty Campaign Yet

  • 2 minute read
Hailey Bieber stuns in black lingerie for her new Rhode campaign, introducing the brand’s innovative under-eye patches. Hailey…
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Xmag Editorial
  • October 9, 2025

CelebritiesAriana Grande triumphs with her ‘Wicked’-inspired collection for R.E.M. Beauty

  • 2 minute read
Ariana Grande has unveiled her latest R.E.M. Beauty collection, inspired by Wicked, achieving record-breaking figures within hours of…
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Xmag Editorial
  • October 2, 2025

CelebritiesCeline Dion shines in Charlotte Tilbury’s new 2025 holiday campaign

  • 2 minute read
Luxury brand Charlotte Tilbury has chosen Celine Dion as the face of its anticipated 2025 holiday campaign, turning…
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Xmag Editorial
  • September 25, 2025

CelebritiesGabbriette fronts MAC’s new campaign wearing nothing but her iconic Studio Fix Fluid

  • 2 minute read
The muse of the moment strips back to nothing but MAC in a campaign that celebrates beauty without…
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Xmag Editorial
  • September 25, 2025

CelebritiesMiley Cyrus reinvents Maybelline’s iconic jingle as the brand’s new global ambassador

  • 2 minute read
Maybelline has named Miley Cyrus its new global ambassador in a campaign that blends music, make-up and authenticity.…
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Xmag Editorial
  • September 2, 2025

CelebritiesKendall Jenner leads Mugler’s makeup comeback with L’Oréal Paris

  • 1 minute read
The iconic model fronts the global campaign marking Mugler’s long-awaited return to the beauty universe with an innovative…
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Xmag Editorial
  • August 22, 2025

CelebritiesDove Cameron shows two faces in the new Urban Decay campaign

  • 1 minute read
Actress and singer Dove Cameron leads the new era of Urban Decay, embodying two versions of herself in…
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Xmag Editorial
  • July 28, 2025

MakeupR.e.m. Beauty Appoints New CEO as Ariana Grande Teases Surprises for Her Brand

  • 2 minute read
Ariana Grande is propelling R.e.m. Beauty forward with a new CEO and a promise of greater inclusivity, creativity,…
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Hernan Ripiert
  • March 28, 2025

MakeupFenty Beauty takes its iconic ‘Gloss Bomb’ to the next level

  • 1 minute read
Fenty Beauty launches ‘Gloss Bomb Oil Luminizing’, a lip gloss and hydrating oil in one, featuring vibrant colours…
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Angie Méndez Miceli
  • March 28, 2025

CelebritiesGracie Abrams is the new global ambassador for Hourglass Cosmetics

  • 1 minute read
Gracie Abrams is the new global ambassador for Hourglass Cosmetics, starring in a campaign that celebrates authenticity and…
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Angie Méndez Miceli
  • March 28, 2025

CelebritiesKim Cattrall is the face of Charlotte Tilbury’s new collection

  • 1 minute read
Charlotte Tilbury launches her ‘Pillow Talk Soulmates’ collection with Kim Cattrall as the face, celebrating self-love and confidence…
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