Sadie Sink and Benedict Cumberbatch in Prada’s new 2025 campaign

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Angie Méndez Miceli
  • 13 de January de 2025
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Prada revolutionises sustainable luxury in its new ‘Re-Nylon 2025’ collection campaign featuring Sadie Sink and Benedict Cumberbatch.

Prada continues to set trends in sustainable luxury with the launch of its ‘Re-Nylon 2025’ collection, an innovative initiative that transforms plastic waste from oceans and landfills into regenerated nylon. This project reflects Prada’s commitment to environmental responsibility and innovation in fashion.

In collaboration with ‘National Geographic CreativeWorks,’ the brand presents a series of documentaries featuring Benedict Cumberbatch, Sadie Sink, and ‘SEA BEYOND’ ambassadors Valentina Gottlieb and Giovanni Chimienti. The films address marine pollution and Prada’s pioneering solutions to combat it. The Re-Nylon line uses Econyl, a recycled nylon that reduces reliance on virgin materials, setting a new standard for sustainability in the luxury sector.

Courtesy of Prada.

The collection includes 191 pieces designed with Prada’s signature minimalism, blending contemporary elegance with functionality. Highlights include the bucket hat, Saffiano leather backpack, and travel bag, primarily in black with Prada’s iconic logo. Additionally, two pieces in ‘Bottle Green’ and ‘Aviator Blue’ add a vibrant touch to the collection.

This collection not only appeals to environmentally conscious consumers but also reaffirms Prada’s leadership in timeless and sustainable fashion.

Courtesy of Prada.
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