Xmag EditorialSeptember 3, 2026 LatestRobert Pattinson Named New Global Ambassador for Jaeger-LeCoultre 2 minute read Robert Pattinson becomes Jaeger-LeCoultre’s new global ambassador and will star in an upcoming campaign for the prestigious Swiss… 0 Shares 0 0
Xmag EditorialAugust 31, 2026 LatestHermès Brings Silk to Fine Watchmaking With the Arceau Cheval Natté, a Horse Woven From Nearly 400 Threads 2 minute read Hermès introduces the Arceau Cheval Natté, an exclusive watch that transforms hundreds of silk threads into an extraordinary… 0 Shares 0 0
Xmag EditorialFebruary 23, 2026 LifestyleHermès unveils the Cape Cod Mini, the most delicate reinterpretation of its iconic timepiece 1 minute read Hermès introduces the Cape Cod Mini, a refined jewellery-inspired evolution of its 1991 watch designed by Henri d’Origny.… 0 Shares 0 0
Xmag EditorialJanuary 21, 2026 LifestyleOMEGA unveils the Seamaster Diver 300M Milano Cortina 2026, a frozen tribute to the Winter Games 2 minute read OMEGA looks ahead to the Milano Cortina 2026 with a special-edition Seamaster Diver 300M that translates the visual… 0 Shares 0 0
Xmag EditorialJanuary 10, 2026 LifestyleBvlgari appoints Kento Nakajima as new global ambassador 2 minute read Bvlgari welcomes Kento Nakajima as ambassador, uniting Roman high jewellery with artistic expression shaped by vision, discipline and… 0 Shares 0 0
Xmag EditorialJanuary 5, 2026 LifestyleKurono Tokyo unveils its first meteorite timepiece and elevates Japanese high watchmaking in 2026 2 minute read The new Inseki marks a milestone for Kurono Tokyo, integrating Muonionalusta meteorite for the first time in an… 0 Shares 0 0
Xmag EditorialDecember 1, 2025 LifestyleMoonSwatch Mission to Earthphase: the new launch from Swatch and OMEGA for the final supermoon of 2025 2 minute read Swatch unveils an exclusive MoonSwatch inspired by the year’s last supermoon, fusing a luminous white design with Moonshine… 0 Shares 0 0
Xmag EditorialNovember 25, 2025 LifestyleMM6 Maison Margiela and Timex launch a collaboration: watches that turn Y2K style into a contemporary object of desire 1 minute read The alliance between MM6 and Timex reinvents Y2K aesthetics with digital watches and unexpected pieces that transform any… 0 Shares 0 0
Xmag EditorialNovember 19, 2025 LifestyleJaeger-LeCoultre unveils two new Master Ultra Thin jewels featuring a textured copper dial 2 minute read Jaeger-LeCoultre reinvents its classic elegance with two new Master Ultra Thin models featuring a meticulously crafted, sophisticated grained… 0 Shares 0 0
Xmag EditorialOctober 14, 2025 LifestyleLouis Vuitton revives its first cult watch with a limited-edition reinterpretation of the original Monterey 1 minute read Louis Vuitton unveils the Monterey, a limited-edition timepiece that celebrates the Maison’s first cult watch, now reimagined with… 0 Shares 0 0
Xmag EditorialSeptember 24, 2025 LifestyleHamilton unveils new Khaki Pilot Pioneer models celebrating its aviation legacy 1 minute read Hamilton expands its Khaki Pilot Pioneer collection with aviation-inspired watches that honour military heritage through timeless design and… 0 Shares 0 0
Xmag EditorialAugust 28, 2025 CelebritiesJennifer Lawrence lights up Longines’ moon in the new PrimaLuna era 1 minute read Jennifer Lawrence stars in the 2025 PrimaLuna campaign by Longines, a tribute to intimate elegance that transcends time… 0 Shares 0 0